We build serious sim racing systems for people who are serious about driving

Most people buy hardware

We build systems that feel right for people who care about driving

Every component has a purpose

The wheelbase, pedals, cockpit, seat, screens and PC are selected to work together, not just to look good on a spec sheet

Driving position comes first

A serious simulator has to feel right before it looks impressive. Seating position, pedal angle, screen distance and rigidity all matter

Built, installed and configured

We handle the practical details: assembly, cable management, software setup and final checks

Advice from real driving experience

We work with people who care about cars, trackdays and motorsport. Because we come from the same world

Signature systems

Tell us what you drive
£3,400 — £4,920

P1 Essential System

Our minimum standard, never an entry level compromise.

A complete 21 Nm direct drive system, properly specified, configured and ready to drive.

Explore the system
£4,760 — £6,770

P1 Serious Driver System

Active braking, stronger feedback and a 49-inch OLED display.

A deeper and more adaptable experience for drivers ready to take sim racing seriously.

Explore the system
£6,820 — £8,830

P1 Performance GT System

Simucube precision, active braking and motorsport-grade controls.

Built for focused practice, repeatable performance and serious results.

Explore the system
£26,000 — £33,000

P1 Ultimate System

Triple 4K QD-OLED displays, active Simucube pedals, motorsport-grade controls and advanced multi-axis motion.

The fullest expression of what sim racing can give you today.

Explore the system
Alex Poli, Founder

Built around the driver

The idea behind P1 Racing came from a simple moment: thinking I could drive, then going on track and realising I had a lot to learn.

Sim racing became the answer. Not as a replacement for real driving, but as a way to practise more often, learn tracks and build confidence.

Later, visiting the biggest sim racing shows, I saw how often even expensive setups were treated like hardware displays: poor seating position, unfinished software, unmapped controls and components chosen to impress rather than help the driver.

That shaped our approach: we specify, build, configure and support each system so it becomes something clients actually want to use – a place to practise, improve and enjoy driving.

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complete systems built

We build systems that feel right for people who care about driving

From first conversation
to first drive

01

Tell us how you want to drive

02

We specify around you

03

We build it properly

04

You drive, we stay close

Complete Systems

For home, office and dedicated spaces

Bespoke simulator builds, made to fit your space

From specification to installation, we build complete sim racing systems around how you drive, where you live and what you want to get from every session

Selected Components

Not every product on the market. Only the hardware we would be comfortable putting into a proper system

Why clients work with us

We specify the right system, not the biggest bill

We focus on what actually feels right for the driver

We can guide complete systems, upgrades and custom projects

We only recommend hardware we would be confident using ourselves